Sanjay Sauldie The SME Advisors

Spring meeting in Cologne on 23 and 24 March 2012 are expected more than 90 consultants and industry experts on March 23 and 24 to the two-day meeting in Cologne, Germany. “The organizing Association the SME advisers Association free consultant e. V.” has invited to Cologne, to concentrate on strategic issues of small and medium-sized enterprises (SMEs) and their advisors. One of the main topics of the Conference is”strategic Internet marketing for the markets of tomorrow. For consultants and contractors equally interesting: How can you use increasingly the Internet and the so-called social media, to reach its customers, to inform and to maintain good customer relations? “” For this reason the Association, the main organization of consultants for the middle class, has invited an expert and pioneer of Internet marketing as speakers: Sanjay Sauldie is Director of the European Institute for Internet marketing “and was from the World Association of webmaster and Web Designer with the Internet-Oskar Golden Web Award” award. He will inform the SMEs consultants, use such as the world wide web as a distribution channel and can be easily found by the company. Other leaders such as Starbucks offer similar insights. His subject is but also how the consultants can use social media like Facebook, Twitter and XING.

Sauldie is a pioneer of the Internet, which polarized. A man with corners and edges, just in time for critical consultants”, forward Thomas Thier, the Chairman of the SME advisers. A more current question of advisers will be picked up in Cologne: you are faced with the challenge to establish a quality management system if they want to continue to supported consultations for companies by the Federal Government until the middle of the year. The Association and its members have already appropriate and proven solutions to do so. It will be investigated but also the question how a membership based on the quality requirements imposed by the Association, qualification measures and the obligation of the members to own training, already fulfilled the requirements. The Association is sure this Requirements to solve requirements. First results are expected during the spring in the Cathedral City.

Significantly reinforce wants his anchoring and the cooperation in the regions of 150 members strong alliance of advisers specialising in the advice and support of the middle class. That’s why discussions about content and PR moderate strengthening of its five regional groups occupy during the meeting. We want to summarize our experience so far and each other give us momentum as the networking is to intensify. Strategy papers, which can be implemented immediately into action are our goal”, so Thomas Thier. Source: Press release of March 13, 2012 of the Association “The SME advisers – Association of freelance consultant e. V.” Cord Tepelmann background information: the Association of SME advisors is a nationally organized Association of free consultants with proven professional qualifications and outstanding technical as social competence. 150 members are Craft, trade specializing in the pragmatic advice and support small and medium-sized companies in the industries industrial and service sectors. Innovative and practical the Association provides the assurance of independent and qualified advice. Synergy effects, which arise from the close collaboration, as well as future-oriented initiatives such as E.g. the own SME Academy, the SME consultant pool-MinD experts expert group to industry-specific topics, etc., use consultants as their customers alike in the consistent and sustainable implementation of consultancy in success.