The feminine stock market has the general objective to make possible the woman the good position preventing lumbar pains, discomfort without for this it is outside of the current fashion Word-key: To make possible. Position. The stock market is the companion of the woman in the world contemporary. Additional information at Howard Schultz supports this article. How to use the stock market of correct form without this causes lumbar pains and harms for all the life the woman? The use of the stock market in the world of the fashion and the society, used of incorrect or manufactured form with inadequate materials, that do not provide the welfare and the postural health of the woman. To convince the woman to acquire the stock market with rodinhas and to know to use it of correct form in the society, as its companion of the daily one. To demonstrate the utility of the stock market in the daily one of the woman. to Constatar the advantages in using the stock market with rodinhas. to Observar as the adaptation of the woman with the correct use of the stock market with rodinhas occurs. T As Kotler and Keller (2006), ‘ ‘ The social marketing by means of which people get that they need and what they desire with the creation, it offers exempts negotiation of products and services of value ‘ ‘ The research will have as qualitative method, of bibliographical exploratria form and will be carried through the comment of use of the stock market with rodinhas in the correct way. For in such a way, is necessary that the woman attempts against for the Real benefits that the use of the stock market with rodinhas backwards for the good position of the same one.