January Rose

Pedelecs are becoming a mass phenomenon examined at the beginning of the took the online price comparison of segment of Pedelecs idealo growing trends of stark. The e-bikes, where the driver, supported the electric drive as opposed to other models, with the pedal, are becoming increasingly important. A few years ago, especially city bike models were equipped with the Pedelec technology. These are very popular especially among older users. With the extension of the product segment to another and sportier bike models such as mountain bikes, more and more younger cyclists for Pedelecs viewed. The idealo study results prove this trend: Pedelecs are becoming the mainstream product. Growth was noted in the period from March 2012 to March 2013 for Pedelecs by 46 percent.

In March and April 2013 they belonged at idealo.de 50 product categories with the highest growth rates. Among the top 50 the Pedelecs to the only bike category represent. The idealo statistics show also that Pedelecs 2013 reach a wider audience than in the year before. In the Pedelec category the click-through rates for E-trekking bikes have risen the highest. Could they have 2012 still a click share of 22 per cent of the entire Pedelec segment for the first quarter, the proportion in January Rose quarter 2013 to 27 percent. With Pedelecs represent still a relatively expensive investment. While the models were always expanded, prices over the years remained stable. With an average price of 2589 euro, the mountain bike is currently the most expensive Pedelec model, the folding bike is the best with an average price of 1004 euro.